1966

1966

ASRI started as Auto Steel Industries at Bhosari Industrial Estate, Poona. We had a small machine shop with 2 rubber pressers when India was at its early industrial stages. There were not many rubber manufacturing units then, so the machine shop started growing gradually.

1995

1995

In 1995 ASRI was converted into a Private Limited Company. ASRI was now a prominent user of new polymers and elastomers entering the market. By then, ASRI had become a large supplier to the Automotive, Mining, and Diesel engine industries.

2000

2000

Until 2000, ASRI  had already developed over 15000 import substitution rubber products. The supply of rubber and silicone hoses had grown and we were supplying OEM businesses with over 700 products and 100 invoices a day.

2021

2003

ASRI started exporting in 2001, adding an extra focus to supply globally. ASRI was the recipient of the prestigious MCCIA – Tata Honeywell Quality Award for the year 2002. Shore Auto Rubber Exports Pvt. Ltd. was incorporated in 2003 to hive off the hose business from ASRI.

2006

2006

Mr Keswani was behind the idea of the Auto cluster Laboratory in Pimpri Chinchwad. Auto Cluster is a first of its kind industrial cluster which was established in Chinchwad in the year 2006-07 and has served more than 2000 MSMEs in and around Pune.

2006

2016

ASRI was certified with ISO 9001 and thereby qualified for QS 9001. In addition, we were amongst the first companies to receive the TS 16949 certificate.

2021

ASRI as of 2021

Today, ASRI has one of the most comprehensive rubber product stock ranges in the world, supplying rubber products to more than 25 different countries. We supply to the world leaders of Home Appliances, Electrical Equipment, Aircraft, Cement Machinery, Earth- Moving Equipment, and many more.